Front Page Exposure on Appellation America
 

Do you want to put Your Wine Region
in the APPELLATION AMERICA Media Spotlight?


Appellation America has grown to be the Number One publisher, print or online, focused on the winegrowing regions of North America. For over 100,000 dedicated wine enthusiast readers we have become The-Go-To-Place to learn about the diverse wine geography of the US and Canada. Likewise, Appellation America’s comprehensive on-line catalogue of wines currently in stock at virtually every winery, coast-to-coast, has become The-Go-To-Place in the new direct-to-consumer marketplace.

Appellation America is all about Building Place Identity for each appellation…
and, in terms of promoting your regional brand,
Appellation America is surely The Place to Be!

Work with us to position your region in the Editorial Spotlight on Appellation America. Appellation America’s editorial content is driven by the dynamism of the Best-of-Appellation (BOA) Regional Evaluation Program.

We invite you to partner with us in implementing the BOA Evaluation Program in your region. With broad regional participation comes the benefits of
Multiple Exposure Points throughout the vast media complex of AppellationAmerica.com.


Front Page Exposure on Appellation America

Exposure for your region begins with a Front Page Editorial Spotlight. Appellation America’s Front Page Spotlights are rich in content and help to build strong and meaningful identities for the focus regions with:

  1. In Depth Coverage (up to 5 features about your region) on the front page for up to a month.
  2. Features about your appellation rotating daily up to the lead editorial position.
  3. Topical Highlights from the Best-of- Appellation evaluation tastings for your area.
  4. Reviews & Recommendations of top wines from your area.
  5. Searchable Best-of-Appellation Wine Lists.

Feature Article Pages:

Appellation America’s Feature Articles and Interviews aim to be building blocks in the construction of your regional identity. Our Regional Correspondents and other editorial contributors are generally “embedded” in the regions they write about. They are sensitive to the current issues, know the history, and are positive about the future of those regions.

Place Identity isn’t built overnight…it took centuries to create the Burgundy brand identity, and a generation to get the job done in Napa. It’s a matter of communication, and Appellation America is here to communicate your story.


Appellation Home Page: Gateway to Numerous Exposure Points

AppellationAmerica.com is really a vast complex of nearly 300 regional wine magazines, one for each North American winegrowing appellation. Each of these online magazines has a focal Appellation Home Page. (Incidentally, many viewers have their favorite Appellation Home Pages bookmarked as their daily entry point to AppellationAmerica.com.)

Your appellation’s Home Page is the gateway to all the Exposure Points where the “story” of your winegrowing place grows dynamically with new content appearing all the time.

On the Appellation Home Page, itself, you will find:

  1. The same multi-feature Spotlight on your region, playing continuously in the top spot.
  2. The ever-developing, all-important Best-of-Appellation Wine List for your appellation.
  3. Quick Finds – all the get-to-know-yourregion questions readers ask: What grape varieties? …What wines? …What wineries?
  4. Alive & Well: Getting to know the Grape Varietal Characters in your neighborhood.
  5. Appellation Honor Role: the “Coming-Out” celebration of wines advancing to the BOA Wine List for your region.
  6. The Wine Search Tool, taking readers into our database where they will find virtually all the wines produced in your appellation.
  7. Reviews & Recommendations of top wines from your area.




Best-of-Appellation Wine List Exposure

In the business of building appellation brand-identity, the first rule is “put your best foot wines forward”.

The best wines are defined by place,
and the character of each appellation
is defined by its best wines.

We believe that the Best-of-Appellation Evaluation Program is the single most powerful tool for building regional brand-identity. Building out the BOA Wine Lists for each and every appellation is the top priority at Appellation America.

We trust that the BOA Program will soon be on the agenda of every local wine industry organization/association that has the ambition to put their winegrowing place on the map of public recognition and appreciation.

BOA Wine Lists: The Wine Buyer’s Shopping List

Appellation America is a leading voice in the emerging direct-to-consumer marketplace. The depth and range of Appellation America’s wine database makes it The-Place-to-Be for all wineries serious about building their direct-marketing business.

  1. Appellation America Wine List pages offer tremendous direct-marketing opportunities – connecting wine enthusiast buyers directly to the tasting rooms and shopping carts of participating wineries.
  2. Customizable & Printable Wine Lists of an appellation’s best wines also gives the wine enthusiast buyer a take-away hard copy shopping list.

We invite your organization to Partner with Appellation America to quickly and fairly identify the best wines being produced in your appellation(s), and advance those Region-Defining-Wines to Best-of-Appellation standing on AppellationAmerica.com.

For more information on the BOA Evaluation Program go to: http://wine.appellationamerica.com/about-the-best-of-appellation.aspx
or give us a call at either:


About Appellation America


  • Publishing since 2003, with the largest staff of North American Regional Correspondents.
  • 100,000+ wine-enthusiast monthly readers.
  • The largest online wine information website in the world.
  • The comprehensive Go-To-Place for North American wines, with an online catalogue of over 25,000 currently available offerings from over 5,000 wineries.
  • Champions of the expanding Direct-to-Consumer channel.
  • The most effective portal for direct purchase access to all US and Canadian wineries.